WEAR YOUR
EXISTENTIAL
CRISIS.
It's a design-first merch brand. That means we actually thought about it before printing it. Revolutionary, right?

It's a design-first merch brand. That means we actually thought about it before printing it. Revolutionary, right?

We're not vaporware. Probably.
HEAVYWEIGHT COTTON
OVERSIZED FIT
FOR YOUR EMOTIONAL BAGGAGE
(SKIP IF YOU HATE READING)
Most brands want you to "join a community." We just want you to have good creative wardrobe.
StayClever is for the vocal ones. The ones who identity is their own currency. Authenticity isn't a buzzword here, it's the bare minimum. We enable you to vocalize your thoughts without opening your mouth. Because talking is exhausting.
Idea conceived in a fever dream.
No notes taken. Pure vibes.
Learning what "GSM" means.
Mistakes were made. Fabric was wasted.
Website Launch (You are here).
Please don't look at the source code.
Drop 001.
Pending Mercury Retrograde interpretation.
Sell out to a conglomerate.
And act like we hate it.
Define "real". Are we a registered business? Yes. Do we exist in your room right now? Hopefully not.
When Mercury is no longer in retrograde. Join the waitlist and we'll spam you (affectionately) when it drops.
We use high-quality materials that last longer than your last relationship. We don't do fast fashion. We do slow, existentially dreadful fashion.
If you have a face and good vibes, maybe. Send us your intent on Instagram. Don't be weird.
But since you're here, we bribe early adopters with launch perks.